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The Store

The Store

The Inner-Workings of a Department Store

APPROPIATE

1983 / 118min.

Rating6.2

Genres

Documentary

Synopsis

THE STORE is a film about the main Neiman-Marcus store and corporate headquarters in Dallas. The sequences in the film include the selection, presentation, marketing, pricing, advertising and selling of a vast array of consumer products including designer clothes and furs, jewelry, perfumes, shoes, electronic products, sportswear, china and porcelain and many other goods. The internal management and organizational aspects of a large corporation are shown, i.e., sales meetings, development of marketing and advertising strategies, training, personnel practices and sales techniques.

Directors

Frederick Wiseman

Actors

Art Buchwald Lady Bird Johnson

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